The Step by Step System For Launching Your First or Next Digital Program Your Way... Profitably.

LIP Evergreen

Look, I’ve been where you are: I’ve tried to launch digital programs by modeling the outside of other people’s marketing campaigns.

The results were disappointing: no sales, no momentum, and weeks of wasted time.

But luckily, there’s a way to launch your next offering gracefully and profitably, too.

It starts with the right approach.

The problem with most online training is that it focuses on formulas…

I get it: we want to know that if we send three videos and a link to a sales page, we’ll make a gazillion dollars. We all want to believe there’s a formula for making money.

There certainly are best practices and steps to follow… but I’ve found that the best business results happen when you break the rules and come up with your own unique strategy for how to apply a concept (like a launch) to your business.

And I’m not opposed to formulas in general, they do have their place… but when it comes to a marketing campaign, I believe creativity and connection are two of the most important and often missing aspects.

What happens when a launch is executed to perfection, but is lacking the most important piece of the puzzle…

What you might not know is that from the outside a launch can look perfect: all the right elements were in place, there was a video series, a webinar, and an offer for a program… but on the inside, this launch didn’t reach the goals that it set out to accomplish.

The missing piece wasn’t a technical trick, a marketing hook, or even a lack of affiliate support.

It was the mindset behind the launch.

You see, most people approach launching like a scientist with a white lab coat on, trying to mix together the perfect ingredients for launch success…
Without thinking about how the person drinking this “potion” is going to FEEL. Launching is part science, but there’s also the often forgotten human element… the art.

What if releasing your next program could be straightforward, fun, and profitable? It can be!

It IS possible for passionate entrepreneurs to build a thriving business online packaging their knowledge and expertise into lucrative programs. And it doesn’t need to take years of trial and error to figure out, either.


Want your next program to sell out? No problem. Want to only spend time creating courses that people want to buy? Great!

That’s exactly what I’ll be revealing inside the Launch It and Profit course: how to combine your heart and head to get the best results when launching.

This program isn’t for everyone, it’s not a paint by numbers “template” that you can replicate, but it will give you everything you need to create the launch campaign and product that you know will change the lives of many… and can make you lots of money, too!

I’d like to propose that we stop trying to think of launches as a scientist shooting a rocket into space (launching isn’t rocket science, after all!)… and instead think of launching like as a dance between you and your customers.

Is your next launch destined for disappointment… or can you build a positive upward spiral?


The way most people approach launching can feel like climbing mount Everest… without a guide or a warm pair of boots. Ouch.

We put so much pressure on ourselves to create the best program, to sell a ton (or just a couple hundred), and to do it all in as little time as possible. No wonder we put off finally creating our signature programs (not to mention the money we could be making from day 1!)…

The parameters we set out for ourselves mean our launches are destined for disappointment.

The opposite of the “high pressure make it or break it” launch is the iterative “steps on a spiral staircase” launch.

Doesn’t that sound way more fun?

Instead of trying to do it all, you start with a doable goal: to fill a small prototype or beta program. You use the feedback from this first attempt to build the next iteration, and each time you’re able to sell more and deliver greater results for your course participants.

It’s an upward spiral that builds on small steps toward success, that get you to where you ultimately want to go way faster than the first approach.

And the best part? You won’t waste months or years standing on the sidelines trying to architect the “perfect” launch or program, never knowing if it’s going to work or not. Plus, you earn money along the way, helping you re-invest into your business, systems, and team.

Find out why I’m so passionate about designing launch experiences that are fun and bankable…

I remember my very first launch attempt in my raw food coaching business…

witchs-hatI didn’t know what I was doing but I figured I could follow the steps that I saw others take: I put together a free call, wrote up a sales page and opened registration to my first online program… to the sound of crickets.

Nobody bought what I was selling and I was mortified! What would people think if they knew I didn’t sell a single spot?

So I went back to the drawing board, hired a coach to help me figure this whole launch thing out… and my next time doing a launch was a very different story.

During this launch, my email list grew from a handful of subscribers to over 500 people, and I made my first $3000 in just a few weeks!

It was amazing to see the money coming in, and hear the successes of my participants… and I realized that if it worked once, I could probably do it again.

So one month later, I re-launched the same program and got another $3000 in the door. Now I had a product and a proven method for selling it, and I was officially “making bank” in my online business.

When I compare the two experiences, the first one was stressful and demoralizing as a new business owner… it made me want to give up on this whole business thing and go get “real” a job.

Luckily, the second time around I felt like a kid at an amusement park with wonder in my eyes watching all the sales notifications come into my inbox! Oh, and leading up to the offer I had a much better feeling about the whole thing, I was having fun, and being of service, too!

The difference is in the results: who would you rather dance with?

Let’s delve into the dance-launch metaphor to really drive the point home, whether you go on to enroll in Launch It and Profit, or decide to take on this mindset shift on your own…

Naturally, you need to know the steps of a dance before you’ll feel comfortable performing… and knowing what steps are involved to launch properly is important, too.

When you’re about to go out on the town, you should be wearing your tried and tested dancing shoes and have the right equipment, technical launch setup and systems, so you can dance the night away (and accept orders while you’re really out dancing, too).

If you want to salsa dance, don’t go to a techno club… when you’re launching you have to show up in the right place to find your ideal dance partners, too.

You decide: do you want to go dancing alone, or bring a group of friends who can help you find the right dance partners? That’s where launch affiliate partners come into play!

It helps to practice your dance moves, and to know what you’re going to say when someone asks you to dance… Do a test run of your launch before you open up shop!

Then, there’s the seduction… your eyes lock with your ideal partner from across the room, and you need to be willing to engage and let the dancing begin.

Once you know the moves you’ll be ready for anything a dance partner decides to do: like a twirl or a dip… and when your launch plans need to be adjusted, you’ll be nimble and light on your feet.

When you’re out dancing it’s all about having fun, staying open to exciting dance opportunities, and connecting with great people… it’s no different when you’re launching, no need to make it so serious.

This doesn’t mean you can sit in the corner and wait for someone to ask you to dance… you should be sending the right signals, but you don’t need to be pushy, either.

Launch It and Profit turns you into a confident and graceful program creator!

In just 5 weeks you can go from a stressed out, worried, and overworked person… to a graceful, confident, and focused business owner.

We put so much pressure on ourselves to make this next launch “the one that’s finally going to make our business successful.”

Imagine if you were trying to dance with a pair of cement shoes on, you didn’t know the moves, and you kept yelling at your dance partner because he couldn’t pick you up like Patrick Swazey in Dirty Dancing.

You can bet your dance partner is going to look for a someone else to dance with as soon as the song ends… and you’ll be left wondering what just happened.

That’s how most launches feel, but it doesn’t have to be that way.

In fact, getting more women to launch like a graceful dancer — profitably — is my mission with Launch It and Profit.

Will this work for you?


You might be wondering if Launch It and Profit is going to work for you, your market, and your expertise.

My style of dance-launching works no matter what market or niche you’re in… I started out in a very saturated raw food market with my first successful launch. I’ve helped clients launch successful programs in all kinds of different subject areas like: jewelry design consulting, photography, holistic nutrition, life coaching, and thoughtleadership to name a few.
If you think you need a huge email list before you launch… don’t let that hold you back, because doing a launch can actually help you grow your list! I’ll show you how to use your launch to build momentum in your business, and grow your list with a few key strategies and alliances.
Do you need to have an already established launch team on hand before you learn how to launch profitably? No, inside Launch It and Profit, I’ll share with you my top recommended and vetted resources to get the help you’ll need during your launch. You have a few options when it comes to launching: you can learn to do most of it yourself, or hire out the parts you’re not as keen on, like the technical set up, copywriting, or video production.
Do you need to have your product idea or program already created to benefit from Launch It and Profit? No, it’s quite the contrary actually… we’ll be using the lessons inside the program to develop the program that your audience wants to buy, but even if you do have a program already you can follow the steps to rebrand it and have it selling like hotcakes.

Launch It & Profit is designed to take your next launch results off the charts if you’re an action taker and you’re willing to apply what you learn.

Men and women who have worked with me on their launches have…

How much time will I need to Launch It and Profit?

I know you’re serious and you want your business to succeed. In order for that to happen, it takes resources.

You can invest time or money, and usually a combination of both is necessary for best results. How much time and money is up to you: you can spend months on end trying to figure things out on your own and hope you land on a strategy that works.

Or, you put in a little money upfront to learn how to launch the right way, put in the few hours per week it will take to implement the lessons, and come out way further ahead.

It’s up to you. But personally, I prefer to pay for shortcuts… especially when those shortcuts will make me more money.

Plus, with Launch It and Profit you can learn on the go and fit the trainings around your schedule by listening to mp3s, reading transcripts, and watching videos on your mobile device.


Together, we’ll dive into…

The Launch It & Profit course is delivered through our digital heartquarters via video and worksheets, and together we’ll be dancing into:

Full Instant Access To Technical
Step by Step Videos
  • One of THE biggest sources of launch headaches is the tech stuff… which system should you use? How do you set it up? Will it work for your particular needs?
  • Think of this as your pre-requisite course before launching: you’ll get step by step video instructions for choosing your systems and setting them up, too!
  • Once you’ve figured out which tech systems you need, you’ll be able to focus on the important stuff for your online program, like making sales and serving your new happy paying customers!
  • You’ll leave with your technical launch systems running smooth, so you’ll be accepting orders and hearing that ka-ching sound in no time!
Everything You Need to Know
To Launch Next Week
  • No more guessing: I’ll go over what it takes to pull off a launch from A to Z, and how everything fits together.
  • You’ll get a launch timeline breakdown, and see how you can design your own based on your launch goals, so you’ll be ready to starting pulling all the pieces together effortlessly.
  • You’ll leave with a clear picture of how to craft a launch campaign that “works” and if you wanted to, you could take this first week’s module and get started launching next week…
Designing a Program That Sells Itself
  • You’ll do simple exercises that will give you the insights you need to “make it rain” with your launch. This isn’t your usual “customer avatar” stuff, either.
  • We’ll outline your course or program, reverse engineer your goals, pick a price that resonates, and get you well on your way to launch stardom!
  • You’ll leave with clarity, a proven idea, and your ideal customers lining up to buy… so you can focus on creating the best program for them!
Your Marketing Campaign:
Getting In Front Of The Right People
  • You’ll learn how to create engagement with your brand throughout your marketing campaign… and have people lining up to dance with you (and buy your stuff!).
  • There are many different ways to build buzz before and during your launch, and we’ll go over each one in detail… including the KEY pieces you don’t want to leave out.
  • Plus, discover how to approach strategic partners and affiliates so they can help you reach new audiences so you can build your list and make more money, too.
Your Pre-Launch Content:
Storytelling Sequences That Sell
  • You can’t just put any old content together and call it a pre-launch sequence… in this module you’ll learn the art of weaving storytelling sequences that sell.
  • Get clear on what makes your program uniquely appealing to your prospective customers, and how to get that message across so people pick you over your competition.
  • You’ll leave with simple strategies to increase sales, so you can help more people and deposit more money in the bank, too!
Write Sales Letters & Videos
That Invite People To Say Yes
  • In this powerful copywriting training you’ll learn how to express the value of your offerings, so you can turn fans into happy paying customers.
  • Get this right, and your launch will be profitable before you even create any of your course content.
  • You’ll leave with a sales page or video that converts and that makes you proud, so you can share your new offer with confidence and grace and make more sales, too!

Plus, you’ll get a full breakdown of a successful launch including sample emails, a timeline calendar, and sales page.

When you join Launch It & Profit, you’ll be able to participate in our private community, where you’ll get feedback on your individual launch and get to mingle with potential strategic partners and new business friends!

Launch It and Profit is the most affordable way to work with me on your next launch

My consulting practice is booked solid and I don’t currently offer these, but if I did a strategic half-day with me would run you $5000. My high end clients pay a 5-figure sum to work with me on their marketing and business strategies.

Just one hour of consulting with me is worth $1000, and I’m currently not taking on any more clients… so not only is Launch It & Profit the most affordable way to work with me, but it’s also going to help you earn more on your next launch. And the one after that… and after that…

You get lifetime access to the program, so you can refer to the material for your future launches… and access any new bonuses, too.

Recordings of our previous sales page reviews, to help you up the profit factor on your sales pages and make your products and services fly off the digital shelves. Worth $497 An Interview with Authentic Selling creator Kendrick Shope: with strategies to ensure your program sells out, every time. Worth $147
Off The Charts Sales Panel
The Launch Rolodex: I’ll share with you my top recommended and vetted resources to get the help you’ll need during your launch. Worth $197 Plus, I’m sharing one of the most impactful sales intensives I’ve ever witnessed: a recording of 4 speakers from the Off The Charts Live conference giving their best advice for selling online. You’ll learn from Liz DiAlto, Sarah Jenks, Nikki Elledge Brown, and Nathalie Lussier. Worth $497

Now I want you to feel fully supported as you undertake your next launch, so I’m backing Launch It & Profit by a full 21 day money back guarantee.

If you go through the program, do the assigned work, and don’t feel like you’re prepared to rock your launch… just send us an email and we’ll refund your investment.

But just so we’re clear, there are no refunds for changing your mind. I only want action takers who are ready to kick butt on their next digital program!


Launch It & Profit Core
8 monthly payments
6 monthly payments
Core Launch It & Profit Training
Sample Emails, Timelines, Sales Page
Private Online Launch Community
Launch It & Profit All-Access
10 monthly payments
Core Launch It & Profit Training
Sample Emails, Timelines, Sales Page
Private Online Launch Community
1 Year of Heartquarters Insider Membership
8 Additional Tech Trainings (Facebook Ads, Podcasting, Webinars, Kindle Publishing, SEO, and more!)

What people are saying about Nathalie, her launch consulting, and Launch It and Profit:

“Nathalie Is A Natural Leader”

Nathalie is such a natural leader, and she’s committed to always bringing her best to everything she does. Nathalie’s ability to answer tough technical questions when it comes to launches, web sites, and analytics is remarkable.

Nathalie was a guest lecturer for our B-school program, where she taught students how to create their own web sites, set up an email list, and track their results. She went above and beyond to take care of our students by answering questions, and making sure everyone was taken care of. The feedback we got about Nathalie’s training is that she makes online business and technology easy and doable.

Nathalie knows her stuff, and I’m happy to have her as a guest teacher and trainer.

Marie Forleo,

“Bottom line? I doubled my list in a month plus I sold out my course!”

I can’t thank you enough! Nathalie’s course helped me on so many levels. In the past, I would simply start selling (and blindly hoping for the best) a few weeks before my course was to start. But this time? Your videos walked me through the process and helped me figure out what my next steps were. Your explanations of the various software that’s out there for squeeze/sales pages was incredibly insightful and made it all understandable. I was able to move forward with a clear mind, a practical and doable schedule and get results.

Share Ross,

“Hands down this is THE BEST online program I’ve ever invested in.”

I’ve enrolled in a variety of online marketing, list building, and launch courses in the past and although I’ve gleaned a lot of valuable information, I often feel like the same key points are being circulated and I’m missing (and needing!) personalized feedback on what I’m doing wrong/can do better. What intrigued me about Launch It & Profit was the amount of access I would have with Nathalie both in the online community and during our Q and A sessions. And just as I hoped, Nathalie was super helpful in helping me figure out how I can strengthen my future launches.

While I learned oodles in each of the modules, for Nathalie is a masterful educator, I most appreciated Nathalie’s detailed feedback during the launch/sales page reviews. Her ability to make recommendations that support your individual voice, work, and mission is extraordinary.

Hands down this is THE BEST online program I’ve ever invested in.

Alexia Vernon,

“I’ve taken soooo many courses, and was hesitant to invest in another one…”

But I hadn’t taken anything specifically related to launching so I was looking at learning this particular aspect of marketing. I’m so glad that I joined your course!

I loved the live calls, I think that’s what really sealed the deal for me because sometimes I have such specific questions and I feel like my “niche” in terms of intuition can feel so super specific that I wanted to make sure I can have support with my particular area of business. Plus I always learn so much from hearing everyone else’s questions.

The content is fantastic. You have such a great way of explaining things, giving real world examples and making it relevant. I also liked the whole technical breakdown and all the various elements of the launch.

The live sales page reviews were awesome, too!

Christina Ambubuyog,

“Though you haven’t asked for a rating, I would give Launch It and Profit 5 stars hands down.”

I had been part of several high end online programs and was aware that I didn’t always come away satisfied with what I had learned. I really didn’t want to take anymore courses – both from an expense point of view as well as my time – so the only real hesitation was whether I would really gain what I needed from it.

Nathalie has a real ability to focus in on what is needed and get it across in a way that is so refreshing and clear. That was the best thing about Launch It and Profit. The members area was really easy navigate and the fact that each module was supported by video as well as text was excellent.

You produce very clear click by click videos and it’s just what’s needed to get results. And that is the magic of what you do in this program!

Before signing up, I could see that your support for people in your program is something that you take seriously, and you delivered!

Maeri Howard,

“I was about to embark on launching my first online program and Launch It & Profit came at the perfect time”

The technical guidance that Nathalie offers is amazing. There are so many steps and programs that you can use to launch a program, that it can get overwhelming. By watching her step-by-step videos that covered various platforms and needs, I felt like I had a helping hand every step of the way.

Launching a program is not an easy thing. If you want to get amazing guidance and also get the support of other like-minded business professionals taking part in LIP as well, this is the program for you. It’s so important to not take on everything on your own. Make sure to take full advantage of the resources offered in this program and you’ll be well on your way to launching a successful program. The great part is that after the first time, you will learn what works/doesn’t work and it will get easier and easier.

Tina Paymaster,

“This is one of the most useful programs I have ever purchased!”

I’m a super visual learner and I was thrilled that Nathalie used videos to teach! This allowed me to understand the “how to part” (really relevant when it comes to the tech part) in a very clear way. I love that she covered so much too – sales pages, necessary plug ins, different systems, and membership sites. The bonuses and live webinars made this a hefty and valuable resource that was worth way more than the price tag. And the best part? I can go back again and again to watch the videos as I need or add more things to my site!

I would absolutely recommend Nathalie’s programs to any business owner trying to grow their online business. Nathalie knows her stuff, she talks in a manner that is easy to follow and the videos are extremely detailed without being time consuming! This is one of the most useful programs I have ever purchased.

Theresa Reed,

“It was worth ten times the investment.”

Technology makes my brain hurt. I often refer to myself as a “tech-idiot” and it has been a huge barrier in my business that is not only costing me money, but taking away from the people that could use the kind of product I’m creating.

I have wanted to create a product for months and now I am! Nathalie’s program has completely taken the pain and guessing out of launching my product and has made my life so much easier. It is packed with value and best of all, I get to save thousands by not having to hire everything out.

This is my very first product and Nathalie makes this process easy to follow. Not only does she cover the tech side of things, but everything else that goes along with launching. I found myself thinking several times, “I would have never thought of that!!”

Without this program, I would still be putting off creating my product that I know is going to change lives and grow my business. It was worth ten times the investment.

Karie Hill,

“Nathalie made it so easy!”

After many failed and semi-successful launches I knew that I needed to learn what I was doing wrong! Nathalie’s Launch It & Profit program not only showed me why my past launches failed to prosper but taught me exactly what I needed to do to turn it around.

I’m a “state-the-obvious” type of writer and I never thought that I would be able to learn how to engage my subscribers and create buzz about an upcoming launch but Nathalie made it so easy!

After completing Launch It & Profit I’ve created launch plans with ease, written sales copy with confidence and seen a huge increase in both engagement and profits!

Naomi Goodlet,

“My goal for my first launch was to get 100 people, I got 130 people!”

I was able to quickly determine my level of comfort with technology, and what I wanted to achieve for my first launch. Your vids are so clear cut and flexible. I just needed to decide which systems were appropriate for me, and follow your tutorials from there.

I am launching my next detox, round two of Winter Renewal. I went back to some of your vids to really get a clear understanding of how to launch a program and I used your email sequence in my own style.

My first launch, I wished for 100 people to cleanse with me and got 130! I’m going for 300 next time. Nathalie, really, your launch program helped me reach my goal and beyond.
Lisa Consiglio Ryan,

“Now I feel super confident in designing my own launch!”

Launch it & profit laid out all the different moving pieces of a launch in a really simple way. All those overwhelming questions that can make launching feel impossible – what steps do I take? what order do I take them in? – were answered. After taking the course, I feel super confident in designing and executing my own launch plan!

Sonja Jobson,

“I’m so glad I hired Nathalie to streamline my biggest launch yet!”

Nathalie freaking rocks! I feel so secure with her by my side, and after just one of our 30 minute follow up calls I got the clarity I needed around my launch so I could sleep soundly again. Nathalie is fast, creative, and she KNOWS her stuff… not to mention that she’s really fun to work with.

She was able to tap into my nitty gritty technical questions in no time, and she also helped me set the tone for the overall technical structure of my upcoming launch. She even gave me some tips for my site’s design, which I am incorporating now. She taught me how to structure my affiliate system, and how to automate some of the manual labor involved in a launch, which saved me so much time and money.

I cannot recommend her enough, and I’m so glad I hired Nathalie to streamline my biggest launch yet!

Gry Sinding,

“The best business decision I’ve made so far.”

It only took a few minutes exploring Nathalie’s site for me to be convinced this was the help I desperately needed to help create and launch my online business. I hesitated only a second when I saw the initial price for an in-depth consultation before thinking “what the heck” and hitting buy. It was the best business decision I’ve made so far.

It would have been hard to believe before my call with Nathalie how much two hours could accelerate my business. In this short time she helped me layout the navigation for my website, create a launch plan for my first online product, review my draft sales letter and connect me to the amazing network of suppliers I needed to make my dreams a reality. It would have taken my weeks, if not months, of trawling across the web to have pieced this together by myself and even then I doubt I could have found half the wonderful people and resources she connected me to in one click. To say it was worth every cent is an understatement. It was worth much more and I’ll have no hesitation on calling on her again and again.

Michelle McQuaid,

“You gave me the framework and put me in the state of mind to actually launch!”

This course went beyond just launching, and deep into business, too. The sales page reviews were great.

I’d recommend Launch It and Profit to others, and I was surprised with the amount of info and unique Nathalie goodness in the program.

Oh, and the Off The Charts Live ticket made it a real deal (and I’m saying that although I couldn’t go…)!

Monicka Clio Sakki,

“My Income Has More Than Doubled Since Hiring Nathalie!”

Nathalie sky-rocketed my online presence to include a site that is easy to update, a mailing list that is on automatic, and tons of time-savers and data-base builders – all within a few weeks!

Nathalie is such a pro at explaining all the techy stuff in a simple way that I can understand. If it wasn’t for her, I’d still be stuck and pulling my hair out regarding anything tech-related.

Christa Meola,

“Nathalie blew me away with her ability to put herself into the minds and hearts of my visitors.”

I booked my website optimization session with you because I wanted a fresh perspective from a professional whose aesthetic and vision I like very much. The look and feel of my website are an essential part of my business’s presence in the world and I wanted someone who could evaluate the ecology of my site as a whole.

Our session was so rich – both practical and meaningful. Your empathy and integrity made it easy for me to trust you. You understood my vision of my website as a place where people feel welcome, at home, and truly supported in their journey.

You blew me away with your ability to put yourself into the minds and hearts of the folks who visit my site, and with your skillful and practical ideas for how to make my website more helpful to them, and easier to navigate.

I was also astonished at the depth of work you had done to prepare for our session. You were familiar with every page of my website, and gave me several pages worth of useful analysis about what was working well, and what needed to be refined or reshaped. You also offered brilliant suggestions for ways to create community and connection through Facebook, which would not have happened without you.

Hiro Boga,

“Before hiring Nathalie I had no idea what was involved in launching an online course.”

I was a little hesitant to invest in a Deep Dive Session with Nathalie. Wow! Am I ever glad that I did! I was clueless and I had no idea what was involved in launching an online course.

Nathalie gave us the tools to map out everything we needed to know in advance so we could prepare accordingly. She is detail oriented, full of wisdom and patient. She was readily available answer all of our questions! Our launch has definitely been a learning experience and I honestly don’t think this would have happened without her! I would definitely hire Nathalie!

Tracy Matthews,

“Nathalie Is a Lifesaver and a Tech Angel!”

Nathalie just gets it! The ins and outs of technology for any business can be complex. Knowing what you want and how to implement it are two completely different things. Each time that I work with Nathalie she completely understands what I’m trying to achieve and creates a concrete action plan that I can share with my team.

She makes what I know in my head sound super smooth and has solid advice on how to leverage your business for increased sales, traffic and conversion. She’s a lifesaver and a tech angel that is indispensible to any business operating online.

Rachel Faith,

“Nathalie Goes Above and Beyond and She Truly Cares About Your Business and Your Success.”

I would highly recommend working with Nathalie because she truly cares about your business and your success. She’ll check in above and beyond what she offers and the entire experience with her is very personalized. I wish I could keep working with her!

Catherine Chen,

“Nathalie Tailors her Treasure-trove of Expertise to Custom-fit Your Business Objectives.”

Knowing Nathalie was in my corner and sincerely believed in me gave me the confidence to believe in myself and follow though.

Nathalie is brilliant! She’s a treasure of incredibly comprehensive knowledge in both online marketing and business building as well as technology that you’ll be hard-pressed to find anywhere else.

You’ll save invaluable time and money by working with Nathalie. Nathalie hones right in on the needs of your business and gives you clear direction so that you find your groove without wasting time on unnecessary busy work that leads nowhere.

Heidi Brockmyre,

“I have the keys to the kingdom and am totally confident.”

I absolutely recommend Nathalie’s courses to other business owners! Especially those just starting, or who tried launching something and were not successful. I have seen so many other entrepreneurs not succeed through their launches, trying to guess how it is all put together. I, however, feel like I have the keys to the kingdom and am totally confident thanks to Nathalie.

For me the most valuable part of the program is Nathalie’s specific formula from her experience of a timeline and the steps needed as well as her simple tech how-to’s, which are dumbed down enough so that I can use them, so I don’t need to hire this part out!

Aimee Prezzano,

“I wasn’t sure I could launch a program on my own, but I did it!”

Nathalie’s course helped me overcome my launch hesitations, and I was able to launch my own digital program! For me the most valuable parts were the tutorials of the different services, especially choosing which one. Loved it!

Jessica Kupferman,

“I knew Nathalie would deliver!”

I didn’t have any hesitations about signing up. Nathalie has a formidable amount of free training on her web site, and I knew that this training would deliver. Nathalie has trained with Marie Forleo, a renowned business coach, so I knew anything she put out would be great.

The fact that Nathalie SHOWS us how to do everything using her screen is awesome. The live sessions are worth every penny and more!

Purna Bhattacharya,

“This gave me a “behind the scenes” look into launching a product!”

I loved how you structured the information – there were overall guidelines as well as different options depending on where you were in your business. Really clear and to the point. I also found it incredibly useful to hear short characteristics and basic capabilities of different software.

You managed to turn an amorphous and challenging to grasp concept (I’m talking about how launches seemed to me before taking your course) into a very clear structure and even repeatable system. That was brilliant!

Your program provided us with fundamental tools and a plan of action ready for execution. It also saved us from many mistakes that we would have to learn from hard way.

Natasha Vorompiova,

“I can’t believe I set everything up myself!”

As always, your videos are easy to follow and very clear. I also like that they aren’t too long so each step is digestible. Before I bought your product and was thinking about creating an info product, I felt SO overwhelmed and it felt like I needed to shell out big bucks for a tech person to do all these “secret” things that I don’t know how to do. So following your videos gives me a huge sense of accomplishment, “yay I can’t believe I did it myself!”

Heather Pierce,


Launch It & Profit Core
8 monthly payments
6 monthly payments
Core Launch It & Profit Training
Sample Emails, Timelines, Sales Page
Private Online Launch Community
Launch It & Profit All-Access
10 monthly payments
Core Launch It & Profit Training
Sample Emails, Timelines, Sales Page
Private Online Launch Community
1 Year of Heartquarters Insider Membership
8 Additional Tech Trainings (Facebook Ads, Podcasting, Webinars, Kindle Publishing, SEO, and more!)

This program is designed to provide information about launching digital products. It is sold with the understanding that Nathalie Lussier Media Inc. is not engaged in giving legal, financial, or other professional advice to whomever buys this program. Please seek such professional advice, if you need it. Launch It and Profit is not a get rich quick scheme. If you decide to launch an online program, you will need to invest time and effort to get results. This program does not guarantee success, since your results depend upon your effort and other factors out of our control. Stories shared on this sales page and in videos displayed on this sales page, and stories shared throughout this program, are provided as helpful educational examples, and are not necessarily indicative of the expected results of implementing the content contained in this program. Each person and business featured has unique circumstances which drive their results, such as their experience, implementation, and history.

Every effort has been made to make this program as complete and accurate as possible, but there may be mistakes in content or typography. The purpose of this program is to educate and entertain, and Nathalie Lussier Media Inc. does not have liability or responsibility to anyone for loss or damage alleged to be caused by the information in this program.